NEW VENTURE FOR M.A.D

FOLLOWING a meeting on June 12 we can now announce M.A.D Productions will work alongside a new organisation called SPORTING PATHWAYS.
Sporting Pathways is a Community Interest Company (CIC), an organisation created purely for giving opportunities to young people, volunteers and coaches.
As a CIC, all the work Sporting Pathways delivers is for the benefit of the community.
It is run Women's Futsal League co-ordinator Gemma Smith. http://sportingpathways.org/
Believe In M.A.D (Making A Difference) is a coaching academy that promotes women's/girls and disability sports/events which encourages participants oft all abilities within the community to take part in sporting activity opportunities provided for them, run by cricketer/coach Salma Bi.
Also part of the new partnership is Coast Collective, a small North Wales-based charity fundraising organisation, which also specialises in promoting women's sports.
This is done through the professional services of Dave Jones, PA to Salma Bi and also sports writer for the Daily Post, sports editor of three weekly newspapers in North Wales and the award-winning Wales judge for the Uefa Best Footballer in Europe award in Monaco.

Putting all three organisations together the aim of the 'Sporting Pathways' project will aim to encourage:
Create opportunities and bring all abilities together
Provide Community Interest Activities
Diminish Crime + Anti-social Behaviour
Make young people more confident in what they do
Encourage and teach life skills and in the workforce
Educate health and well-being
Encourage drive, passion and motivation 
Focus on BME Groups
Develop a sustainable environment
Social acceptance and understanding

The Project will Include four events and 'The M.A.D Challenge' - all in a timescale of two years.
SUPPORTING THE WOMEN'S SPORTS FOUNDATION
We would like to promote the Women's Sports Foundation's 'Keep her in the Game' Project which is a study taken place in USA on girls aged 14+.http://www.womenssportsfoundation.org/
We know that by the age of 14, girls are dropping out of sports at twice the rate of boys. 
The WSF have singled out six contributing factors that influence their opportunities and how you can keep more girls in the game.
Taking interest in this study we in the United Kingdom not only want to donate but to challenge the study in our project. 
We as a company are confident we can take on a challenge, being known for setting world records and hosting events without being backed by any big funding organisation, we believe we can create a Pathways By Making A Difference!


Consider what we've achieved so far...
March 10th 2012 - We hosted 'The First Ever Women's Futsal 10 Hour Marathon Record 2012'  http://www.youtube.com/watch?v=uftyEWnrpYQ
April 21st 2012- We hosted 'The Women's Indoor Cricket T10 World Cup 2012 http://www.youtube.com/watch?v=puUlt7uQuk8&feature=relmfu

Both were challenges nobody has yet set or achieved. We funded these events ourselves and gained national exposure.
We not only hosted the event nationally,  we also raised money for the National Autistic Society and Mencap Disability.


Here is one of the things we propose to do....
'THE M.A.D CHALLENGE'
Find 100 girls aged 12-22 who are either looking to participate in sports or already are doing sports as a career.
Target - Secondary Schools in United Kingdom.
Encourage them to take up sports by running a sports sessions either of Futsal or Cricket and get feedback.
Create a register which will monitor the participants sporting activity over 3 years.
Real-life case-studies which will not only create a profile but inspire more women/girls to take up sports.

THE CHALLENGE:
To find these girls/women over a two-month period by finding statistics and evaluation of progress. June 20th to Aug 20th 2012.
Case Study Examples...... 
COACH: Gemma Smith  
PARTICIPANT Aisha Bi, aged 17, A level College Student, Plays for the Great White Sharks Futsal Team and offered Scholarship Program with West Bromwich Albion Football Club.
COACH: Salma Bi 
PARTICIPANT: Anisha Bi, aged 16, final year secondary student. Plays For Warwickshire County Cricket Club Under 17's team and enrolled to do Level 1 Coaching Course.

All 100 participants will be part of a study which promotes women's sports, educates health and well-being and will offer future sporting career opportunities.
Each participant will given the opportunity to raise money for charities and given exclusivity to all Sporting Pathways + MAD Productions Events.